SPY WHALE follows Hvaldimir, a trained young male beluga whale who arrived in Norway wearing a harness and pursued interactions with humans. He has spent the majority of his time at busy industrial salmon farms, posing a workplace hazard and environmental liability. There has also been a dramatic increase in unregulated tourism targeted at Hvaldimir, which is often dangerous. We consulted with the SPY WHALE team on an impact campaign strategy that aims to give Hvaldimir a true, free life, and in a wider context, release all captive whales.

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